Byblos Bank has released an ad promoting its Expat Housing Loan, targeting Lebanese living abroad. Following the hip, young trend seen in many of the most recent Lebanese ads, the ad couples in vogue music …

Look out, all of you Mad Men fans, one of their fictional pitches is coming to life! In season six of the hit TV show Mad Men, there was a pitch for Heinz that didn’t …

Apple has started a new ad campaign promoting their iPad Pro and targeting skeptical users who don’t believe the iPad Pro is as good as a PC. Each of the ads shows tweets from those …

Demco Properties brings us a tear-jerking, heartwarming ad just in time for the holidays. This ad is another one under the campaign “Lebanon is calling”, and it is truly a touching, spot-on Christmas scene that …

Nike strikes again with a brilliant campaign by Wieden + Kennedy, “Time is precious” revolving around the idea that we waste so much time on the internet. “This commercial is just one minute out of …

It’s the most spending-full time of the year: How marketing overkill is ruining the best holiday ever. Marketing. This word has various definitions. One of the most prominent definitions of marketing is “selling the value” …

If you work in the digital marketing world, you must have an understanding of the impact social media has on absolutely everything you do. According to Mainstreethost, Instagram is one of the most used social …

Demco Properties, the Lebanese real estate company, aired its 40-second-long TVC on CNN , every half an hour, on election day in the United States of America. What a strategic and bold move! Entitled “Lebanon …

Alongside the Red Cross, as a fundraising campaign (created by the ad agency POL), Ikea arranged one of its show rooms in Slependen, Norway, to portray the horrific reality of the war in Syria. Modeled …

With Banque Du Liban Accelerate 2016 , it was go big or go home… The third annual Banque Du Liban Accelerate was held on November 3, 4, and 5, with over 23,000 people registered to …